Holley Ford is the Sr. Editor of Audience Development and Partnerships for NBCUniversal Local. An award-winning journalist, she helps manage SEO and social media for 11 NBC-owned stations, 25 Telemundo stations and three regional sports networks.

Holley also oversees partnerships between NBCU Local and NBC brands including TODAY Show, NBC Nightly News, NBC News, CNBC, Meet the Press, NBC Sports and NBC Latino.

Before her promotion to the national digital team for NBC, Holley was the social media lead for NBC DFW.

Prior to her roles in digital news, Holley was a newscast producer, marketing producer and assignment editor for NBC and CBS.

Her writing has been published across NBC-owned websites around the country.

She earned a Bachelor of Arts degree in journalism from the University of South Alabama. Holley is based in Dallas, Texas.