TheĀ "People's Choice Awards"Ā is expanding.
On March 9, NBC announced the first-everĀ "People's Choice Country Awards" is set toĀ air liveĀ from the world-famous Grand Ole Opry stage in Nashville inĀ September 2023 across NBC and Peacock.
The two-hourĀ ceremony will "lean into the rich connection between country music and the Opry through chart-topping musical performances, genre-bending collaborations, legendary tributes and surprise moments," NBC revealed.Ā
With the "People's Choice Awards" being the only totally fan-voted award show, country music lovers and pop culture fanatics will choose all the winners across various categories through online voting. Several honorary awards will also be bestowed during theĀ telecast. Ā Ā
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"We're excited to partner with the Grand Ole Opry to bring the year's biggest celebration in country music to Nashville," saidĀ Cassandra Tryon, Senior Vice President, Live Events, NBCUniversal Television & Streaming. "Country fans are passionate about their music and there's no better place to host this event than from country music's biggest stage."
The "People's Choice Country Awards" will extend to social platforms withĀ All-Access LiveĀ bringing fans at home a behind-the-scenes look at the biggest moments from the night.
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The 2022 "People's Choice Awards," hosted byĀ Kenan Thompson, aired last December and honored Hollywood icons likeĀ Ryan Reynolds,Ā Shania TwainĀ andĀ Lizzo. (See all the winners here).
The telecast is produced by Den of Thieves withĀ Jesse Ignjatovic,Ā Evan PragerĀ andĀ Barb BialkowskiĀ serving as Executive Producers.
(E!, NBC, Peacock and this station are all part of the NBCUniversal family)